For only a few cents a day The Frugal Book Promoter assures your book the best possible start in life. Full of nitty-gritty how-tos for getting nearly-free publicity, Carolyn Howard-Johnson, an instructor for UCLAâ€™s Writersâ€™ Program and former publicist and journalist, shares her professional experience as well as practical tips gleaned from the successes of her own book campaigns. She tells authors how to do what their publishers canâ€™t or wonâ€™t and why authors can often do their own promotion better than a PR professional. The first edition is a multi award winner and the second edition is a USA Book News winner. It is updated and expanded by more than 100 pages.