What's The Story with "APE: How To Publish A Book" by Guy Kawasaki & Shawn Welch

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This is the living conversation around APE, by Guy Kawasaki. Chime in. What's APE? From the official apethebook.com website:

"Artisanal publishing features writers who love their craft, and who control every aspect of the process from beginning to end. In this new approach, writers are no longer at the mercy of large, traditional publishers, and readers will have more books to read."


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